About Vortigo
The company has been operating for over 10 years in the technology market, developing custom software solutions for sectors such as healthcare, finance, education, and services.
Objective
The main goal of this project was to simplify and make the user experience fluid and accessible.
Process
As this was a UI redesign project, I opted for a direct process focused on visual clarity. I started by creating low and high-fidelity prototypes to test different layout approaches. The delivery deadline was three weeks, which required agile and objective decisions. Throughout the process, I prioritized accessibility, applying principles from the WCAG guidelines and conducting color contrast and legibility tests to ensure an inclusive experience.
Grids
In this project, I used the Bootstrap 5 grid to structure the page more flexibly. This helped the elements fit well, making everything lighter, organized, and easy to navigate. The idea was to create a clean and intuitive look without complicating the user experience.
Fonts
Gil Sans MT PRO
H1 - Title - 72pts / Bold
H2 - Title - 60pts / Bold
H3 - Title - 48pts / Regular
H4 - Title - 36pts / Regular
Segoe UI
Text - Body - 24pts / Bold
Text - Body - 20pts / Regular
Text - Body - 16pts / Regular
Text - Body - 12pts / Regular
Color Palette
Some numbers with the new User Interface
Increase in
Conversion Rate
Reduction in
Task Completion Time
Reduction in
Accessibility Errors
Increase in
User Satisfaction
Low-fidelity Wireframe
High-fidelity Wireframe
Talk to Me!
If you have an idea, a job opportunity, or just want to chat, send me a message.